What Is Love? – a video guide

Here I answer the big question, what is love?

There are a lot of theories trying to answer what love is. There is ‘a one’ and some kind of energy, or force. Or lightening strike will bring you together. That once you’ve finally found them (or when they’ve found you) then BOOM: happily ever after.

I don’t think love works like this. It’s a combination of it happening to you and you making it happen with other people. Remember also that it’s not what you say, but what you do that counts as love.

So, want me to explain this to you in a video? HERE YOU ARE!

For more on love check these out

If you’re looking for a general guide on how to do relationships then check out my Brief Guide to Relationships.

Finding The One – how there are no ‘ones’, why pressure to find ‘the one’ can make single people miserable and why the idea of ‘the one’ can make relationships really hard

Remember Love is Not Just About ????? – I know it’s corny and everyone is out here saying it, but there is more to love than just romantic or sexual love. You can be just as in love with friends, family, team mates, a community (online or offline), pets, the world. This is about how.

And There’s More Than One Way of Doing Relationships Too as well as there being many different kinds of love there are also many different kinds of relationships. Sex doesn’t have to mean love and love doesn’t have to mean sex.

How to Say I Love You

How to Love Yourself

© Justin Hancock, 2026 Find out more about me and BISH here. If you’re an educator, head to my website BISH training, to find out about my resources for SRE and training for practitioners. This website is funded by me (and I am not rich) and my supporters, please see how you can Support BISH here.

BISH is run by me, Justin Hancock. I’ve been a trained sex and relationships educator since 1999. I’m a member of the World Association for Sexual Health. As well as BISH I also have resources, a podcast, and a coaching service for over 18s, as well as some of the best RSE / CSE teaching resources around. Find out out about my other work at justinhancock.co.uk. My work has featured (positively) in the media, like the BBC, Financial Times, The Economist, The Guardian, Sky One, and Novara Media.

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Other websites you might find helpful

There are other websites a bit like this one who have more funding than mine so they can do more and can provide more support. There’s Scarleteen who have lots of great advice articles and also moderated message boards where you can hang out and ask questions of other folk like you. Brook also offer sexual health services in person in the UK and online. The Mix are a UK online youth support service. For straight up advice I really like Go Ask Alice from Columbia University. Remember if you are in the UK and want some support there are loads of services near you, lots of them have their own websites.

What do you think about BISH?

I have a new survey for you to tell me What you think about BISH, which I am hosting at Cryptpad. Your feedback on BISH really really helps me to make the website better. So if you can spare 10 minutes I would be very grateful.

You can read what other people think about BISH and what they do with it in the report I wrote from the last survey I did here.

The survey that I had running for the PhD I’m doing is now closed. I’m now writing this up.

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